Category: Customer Service

Customer Loyalty: Attitudes vs. Platitudes

Customer Loyalty is a coveted objective for most businesses. Books, metrics, methods, and entire industries have been dedicated to this Holy Grail on which, by some reports, U.S. companies collectively invest over $1.2 billion annually. Many organizations employ  elaborate Customer

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Creating Customer “Apostles” – Video of Tony Alessandra

Dr. Tony Alessandra talks about creating creating customer loyalty and retention by turning your customers into “Apostles”.  Learn the steps needed to turn customers into raving fans that will preach the benefits of your business.   Watch the video: “Dr. Tony