Category: Uncategorized

Power Partnerships: Working with Bureaus

There are more than 300 speakers bureaus across the country, with close to 450 agents working hard to secure appropriate speakers for their clients. These are powerful marketing and distribution channels for professional speakers looking to grow their businesses. What

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3 Ways to Train Your Brain to be Happy

“I will be happy when…” This innocent comment is the very reason that happiness is so elusive for us in the modern world. We think: I will be happy when I have a successful relationship. I will be happy when

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Four Strategies for Customer Service Leadership

The best customer service organizations have many things in common. I believe the most important is that leadership focuses on customer service and the customer experience. Check yourself and your leadership against these 4 strategies. 1. Leaders dedicate dollars, time

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10 Attributes of Successful Speakers

While there isn’t any one “secret” that will work for everyone, I’ve observed successful speakers over 12 years in this industry and here are 10 attributes many of them have in common:1. Relevant experience in their area of expertise (business,

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Do Happy Employees Create Happy Customers?

Could it be so simple? I define a happy customer as one who is loyal and willing to refer you to others. Happy customers mean their problems were solved and their needs met. Statistics tell us that the service experience

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Customer (In)Visibility: The Choice is Yours

Allow me to share something that is staggering to me. I spend thousands of dollars a year with many companies that have no idea I exist – and so do you. As sophisticated as we probably think we are at

4 Customer Service Stats to Improve your Bottom Line

There is plenty of great research on why customer service should be a differentiating strategy for organizations. Given that my business is helping companies improve their customer service experience, I love the statistics. Customers for years have been telling us

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What’s Your Net Promoter Score?

We all look for ways to measure the customer experience and customer satisfaction.  We have learned over the years that a loyal customer will stick with you through the good times and through the turbulent times.  A satisfied customer may

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11 Great Sales Tips to Bolster Your Year

(Excerpted from Relationship Selling: The 8 Competencies of Top Sales Producers) 1.   Prepare Yourself To Excel not just to Sell. Use a checklist to prepare your mind, appearance, customer information, company and product information and the selling environment, so you can

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Growth After Disaster: Going Beyond Resilience

A month after I visited my sister at her brand new home in Biloxi, Mississippi, hurricane Katrina hit. A month after my first lecture on Wall Street, the global economy collapsed. Shortly after I agreed to give a talk in

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Are Happy People Dumb?

“Happy people are not the smart people.” I was talking to a stock trader shortly before giving a lecture at a large bank in New York. I think he thought I was a fellow trader, but I felt a little

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New Book: Paid to Speak: Introduction

The National Speakers Association’s first-ever book, Paid to Speak: Best Practices for Building a Successful Speaking Business,  is a must-read for professional speakers–whether keynote speaker, motivator, coach, trainer, facilitator, or consultant–as well as those aspiring to a speaking career. The book

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Are You Paying Attention to What Works?

Recently, I spent several hours with Simon Sinek (www.sinekpartners.com) from New York, who is a marketing strategist and very creative. He has created the “Golden Circle” approach to understanding your business and focusing on what your strengths and course of action

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How to make social tech relevant to your business

Social media/networking and the collection of tools they have spawned have moved solidly into the strategy toolbox for organizations. If you want to be the Zen master of social tools, then first understand the need to implement elements of social

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7 Simple Ways to Create Loyal Customers

OK, here it comes, I am about to tell you something you know already — Little stuff delivered well by your service team can create loyal customers. Whew, there I said it. Why? Because recent experiences reminded me of the

10 Crucial Factors in Positioning Yourself for Success

Power positioning is presenting yourself to the right person, at the right time and place, in the right way, with the right message. If you can do that all day long, every day, you will be an incredibly successful professional.

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Video: Dr. Tony Alessandra on How to Manage the 4 DISC Styles

Dr. Tony Alessandra has a street-wise, college-smart perspective on business, having been raised in the housing projects of NYC to eventually realizing success as a graduate professor of marketing, entrepreneur, business author, and hall-of-fame keynote speaker. His topics focus on sales

4 Ways To Create Your Own Personal eCommunity

What is an eCommunity? It is a question I hear often, and it is usually followed by an answer that does not do more than scrape the surface of this powerful tool. The term eCommunity has been used to describe

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Our Purpose Is To Make Life Better for Others

The purpose of what we do is to make life better for people. And we need to remember that the way to do that is be the person you’re capable of being. J.C. Penney, years ago, said, “No one need

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9 Tools for Nurturing a High Performance Team!

Desi Williamson has led a diverse career as a corporate sales and marketing executive, entrepreneur, motivational coach for the Minnesota Vikings, and now restaurant owner. In 2010, he opened three Dickey’s Barbecue restaurants in Minneapolis. Desi’s Impact!! Restaurant Group, LLC