Dr. Tony Alessandra
Posted in Customer Loyalty, Customer Service, Dr. Tony Alessandra, Leadership/Management, Sales, Uncategorized
Many companies follow the same formulas for bringing them close to what they think their customers really want. Concepts like “customer focus” and “customer satisfaction” are warmly embraced. Today, who isn’t focusing on satisfying customers? However, in today’s ultra-competitive marketplace,…
This post was first published on the blog of Future Point of View, Scott Klososky’s consulting firm. Last weekend I went searching for a home security system. I was trying to decide between two different competitors. What sold me on…
In talking to people all over the United States, I have found that the term “salesperson” generates many responses. I seem to hear some of them over and over. A few of the most common are: pushy, high pressure, hard…
1. Prepare Yourself To Excel Use a checklist to prepare your attitude, appearance, customer information, company and product information and the selling environment, so you can be at your best on every call. 2. Notice What Is Working Study yourself,…
Sales is often a game of questions. Unless you ask the right questions, you won’t uncover the right needs. Unless you ask the right questions, you won’t understand the right problems to solve. But there’s an art to asking these…
Is it your goal to read more books this summer? If so, check out Top Sales World’s 50 best summer reads related to sales and marketing. A couple of our favorites are included – People Smart in Business, by Dr. Tony…
When you get price objections, consider these suggestions: 1. Clarify what the prospect means when she says your price is too high. • She may mean she can’t afford the price, although the product is worth what you’re asking. Strategy: a)…
