When it comes to strategy vs brand in business, it is critical that two things are in complete alignment: 1. What you want your brand to represent. 2. What your customers perceive your brand to represent. Get it wrong and…
(760) 603-8110
Tag: branding
Strategy vs Brand: Which is Most Powerful in Business?
Rowdy McLean
Posted in Branding, Leadership/Management, Positioning, Rowdy McLean, Strategy, Uncategorized
How to Make Your Brand Fascinating – Sally Hogshead
The Marketing Nerds Podcast, How to Make Your Brand Fascinating with NYT Best-Selling Author Sally Hogshead was first published on SearchEngine Journal. Joining them just after the release of her revised book, FASCINATE: How to Make Your Brand Impossible to Resist (affiliate link), Sally Hogshead…
Tagged with: branding, Fascinate, How to Fascinate, NYT bestseller, podcast, Sally Hogshead, Search Engine Journal